About ELIXIR | Dermatologist-Approved Science for Pakistani Skin

🌞 The Science of Skincare, Simplified for Pakistan

At ELIXIR, we believe that beautiful skin is healthy skin — not filtered, not complicated, just balanced.
Born from the need for science-backed, dermatologist-approved skincare made for Pakistan’s unique climate, ELIXIR stands for purity, purpose, and proven results.

Our formulations are developed with scientific integrity and emotional intelligence — blending clinical actives with care, to meet the skin needs of people who live in heat, humidity, and high UV conditions.

🧬 Our Philosophy: Science + Emotion + Simplicity

In a world of over-promising skincare, ELIXIR brings back trust — through visible, measurable, and dermatologically safe results.

Every formula is:

  • 🧠 Backed by clinical research

  • 🌱 Created with non-toxic, skin-friendly ingredients

  • 🇵🇰 Designed for Pakistani skin tones and weather

  • 🧴 Tested for sensitivity, acne, and barrier health

We’re not just a skincare brand — we’re a movement toward truth in beauty, where every ingredient is justified by science, and every bottle tells a story of confidence regained.

🔬 The Science Behind Our Products

🌞 Shade by ELIXIR — The Smarter Sunscreen

Formulated with Zinc Oxide, Niacinamide and Hyaluronic Acid, Shade by ELIXIR delivers full UVA/UVB protection without clogging pores or leaving a white cast.

Our sunscreen is:

  • Gel-based, lightweight, and non-comedogenic

  • Sweat-resistant and ideal for oily or acne-prone skin

  • Designed to blend seamlessly on Pakistani skin tones

Research Citations:

  • Diffey, B.L. (2009). “Sunscreens: expectation and performance.” Photodermatology, Photoimmunology & Photomedicine.

  • Jung et al., (2023). “Recent developments in tuning the efficacy of different types of sunscreens.” Bioprocess and Biosystems Engineering.

  • Mahmood et al., (2022). “SPF efficacy and pigmentation control in South Asian skin.” Journal of Cosmetic Dermatology.

💧 The Niacinamide by ELIXIR — Restore, Brighten, Protect

This serum combines 10% Niacinamide, Zinc, and Hyaluronic Acid to strengthen the barrier, reduce acne scars, and even tone without irritation.

Clinically supported benefits:

  • Improves skin barrier function and hydration

  • Reduces post-acne marks and dullness

  • Balances oil for clearer, healthier skin

Research Citations:

  • Draelos, Z.D. (2019). “The Effect of Niacinamide on Facial Sebum Production.” Journal of Cosmetic and Laser Therapy.

  • Bissett, D.L. (1995). “Niacinamide: A B vitamin that improves skin appearance.” Dermatologic Surgery.

  • Tanno et al., (2020). “Niacinamide in barrier repair and pigmentation.” International Journal of Cosmetic Science.

✨ ELIXIR Essentials Duo — Your Complete Routine

Our Essentials Duo combines Shade by ELIXIR and The Niacinamide by ELIXIR to offer repair + protection in perfect balance.
It’s skincare that works as hard as you do — giving your skin calm mornings and peaceful nights.

💬 Real People. Real Stories. Real Science.

We believe credibility comes from those who use it.
From working women like Sarah Jabbar, who trust our Niacinamide to bring glow and confidence to their daily lives,
to skincare enthusiasts like Ayesha (@withloveayya), who call our ELIXIR Duo “the best discovery of the year.”

Our community — #ELIXIRFAM — includes real voices like:

🌿 Our Promise

We stand by 3 pillars:

  1. Safe for All Skin Types — Dermatologist-approved, non-toxic, non-comedogenic.

  2. Science That Works — Every ingredient has a reason and a study behind it.

  3. Simplicity With Integrity — Effective skincare doesn’t need to be complicated.

Because your skin deserves honesty, not hype.

📚 References

  1. Diffey, B.L. (2009). Photodermatology, Photoimmunology & Photomedicine.

  2. Jung et al., (2023). Bioprocess and Biosystems Engineering.

  3. Draelos, Z.D. (2019). Journal of Cosmetic and Laser Therapy.

  4. Bissett, D.L. (1995). Dermatologic Surgery.

  5. Tanno et al., (2020). International Journal of Cosmetic Science.

💬 FAQs

Q1: Are ELIXIR products suitable for sensitive or acne-prone skin?
Yes. All formulations are non-comedogenic, lightweight, and tested for barrier support — ideal for acne-prone and sensitive skin types.

Q2: What makes ELIXIR different from other Pakistani skincare brands?
ELIXIR combines dermatologist-backed research with formulas designed specifically for Pakistan’s climate — blending science, efficacy, and simplicity.

Q3: Is Shade by ELIXIR safe for everyday use?
Absolutely. It’s sweat-resistant, breathable, and perfect for daily use under makeup or alone.